Swan
40 Hammersmith Broadway, Hammersmith, London, W6 7AB – 0208 748 1043
There once was an ugly duckling…
Well what a turn up! The Swan situated on Hammersmith Broadway and opposite both tube stations used to be an awful pub called Edwards, but has now transformed itself into a really good pub.
It’s a Nicholson’s pub and in common with many Nicholson’s pubs has a more traditional feel despite having been recently refurbished. It’s difficult to remember how much of that is original or how much constructed, but it has been well executed.
The Swan has an inevitable focus on William Morris (who lived locally) with a collection of prints and some stylised relief wallpaper, but it doesn’t feel contrived.
The selection of beers is good too – an extended Nicholson’s selection. The beer tastes good and the prices are reasonable as well. The staff are friendly and it took no time to get served although the pub was fairly busy.
Food is available from the standard Nicholson’s menu, but I haven’t eaten here.
My view is that this is now one of the best pubs in Hammersmith. But William Morris may have found the volume of the music a bit intrusive though.
Last visited: June 2010
Good Beer, Good Pubs rating: 
Other Pubs in the Hammersmith Area
- Andover Arms, 57 Aldensley Road, Hammersmith
- Dove, Upper Mall, Hammersmith
- Hammersmith Ram, King Street, Hammersmith
- Hop Poles, King Street, Hammersmith
- Salutation, King Street, Hammersmith
- William Morris, King Street, Hammersmith
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